PORSCHE EXPERIENCE CENTER ATLANTA
“Get On Track”
INTRICATE DESIGN INTEGRATED INTO THE WORLD OF SCI-FI
Utilizing the Latest Film Making Technology to Build an Immersive World
It was a privilege to work with one of the top electric sports cars to hit the market. The Taycan Sport is in a league of it’s own. As with anything Porsche does, excellence is always part of the equation. Our team listened intently and studied the intricate details of the Taycan Sport.
We focused on the expression of empowerment for the individual car owner/driver and mixed this with the sophisticated and professional role that the Porsche Experience Center Atlanta track upholds.
Our goal was to design and create an authentic three dimensional world that would infuse the brilliance of Porsche’s Taycan Sport marketing with the authentic appeal of Porsche Experience Center Atlanta.
CAPTIVATING SOUND DESIGN AND VOICE OVER
“The Deep Calls Upon Deep
Spirit Rejuvenated
Soul Electrified
A Track Designed to Bring Out the Best in Performance
An Electric Car Built Unlike Any Other:
Puristic, Expressive, Timeless
Dynamic at its Core
Your Reality, Your Destiny, Coming to Life
Unleash your Full Potential
The Urge for Freedom at the Wheel
that Holds its Ground even Away from Everyday Life
Porsche Experience Center, Atlanta
Get on Track.”